“Allentown” Coffee & Tea Company Brand Identity

ARTM3140 // Corporate Identity

Allentown Branding: This was a project that required extensive amounts of research to essentially rebrand a company. I was inspired by Allegheny Coffee and Tea Exchange, hence the original sketches depicting this name, and wanted to create a new identity that would make the company really pop. This project included creating a full creative brief as well.

ACT Branding

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